Home Celebs News ARS Primera renews its image

ARS Primera renews its image

In order to share and reflect its value proposition in a simpler and more direct way, the Health Risk Manager ARS First presented its new organizational structure and the renewal of its brand image.

At the beginning of the year, the organization announced the strengthening of its structure with the appointment of Dr. Jaime Caycedo as Executive Vice President and General Manager of ARS Firstwho in a meeting with health service providers and sector regulators, presented the company’s management model focused on prevention, as well as the identification, control and care of health risks, with the aim of adding value to the experience and satisfaction in the delivery of services in a more agile and simple way.

“We continue to innovate and consolidate our value proposition, integrating our network of providers to bring health closer to our members, seeking the balance to achieve a sustainable and collaborative ecosystem, from which we can contribute to strengthening the country’s Social Security System. , with a direct impact on the health and well-being of people”, said Caycedo when unveiling the new image.

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